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NFC Forum Release N-Mark Brand Guide

The NFC Fourum has released a .pdf file in regards to its guidelines on the proper usage of the N-Mark and in design. The importance of an internationally recognized universal symbol for NFC technology, as the NFC Forum writes in this guide Use of the N-Mark will help advance the acceptance of NFC short-range wireless interaction between consumer electronics, mobile devices, personal computers, electrical appliances, and NFC-compatible tags. This guide was created by the NFC Forum, a nonprofit industry association formed to advance the use of NFC technology, to help N-Mark licensees understand how to use the N-Mark properly in all of these roles. The N-Mark enables people to easily identify NFC-enabled devices and touchpoints, providing nearly effortless access to the full power, ease and convenience of NFC solutions. A stylized letter “N,” it has two uses: The NFC Forum N-Mark lets consumers know that NFC services are … Read entire article »

Filed under: Featured, News

Nokia Presents NFC In Action At WIMA 2012 (Video)

Nokia introduces various scenarios with NFC technology and Nokia handsets in action using NFC applications.   … Read entire article »

Filed under: Featured, News

NFC Tags Applied To Innovative Employee Fitness Gamification

  LONDON, 12 APRIL 2012: Digital marketing agency EHS 4D today unveils FloorD, a system incorporating the latest technology to get staff to step up to a ‘Summer Like No Other’ in London 2012. All staff have been equipped with NFC (near field communications) computer chips embedded into stickers that they swipe against card readers installed in stairwells in the agency’s 6-storey building in Central London. Every time they swipe, a signal is sent to a central server which keeps track of the number of stairs climbed. And if they swipe too many times or too quickly, the computer smells a rat, assumes they have taken the lift and deducts points for cheating. Each month, prizes are awarded to the departments and individuals with the most points. This innovative use of technology to … Read entire article »

Filed under: News, Press Release